It’s been just over a year since I debuted 2 of Kind on Facebook, a page I created for all the food photos monopolizing my personal account. It was also my lazy attempt at blogging. Why set up a full-fledged blog if I could build and maintain a Facebook “flog” in a few clicks? Facebook was also my preferred social network at the time – it was where I went to see what my friends and favorite brands and bloggers were up to.
I still check Facebook regularly (several times a day, at least) but have since expanded my horizons. It began when I voluntarily created an Instagram account for my company and, shortly afterwards, wanted one for myself. And then I started blogging for my company. Suddenly, I was spending more time planning editorial calendars, optimizing posts for SEO, and learning the ins and outs of a new content management system. It was all new territory for me and after experiencing several bumps in the road, I never would have imagined I would be here.
But I’m always up for a good challenge. Exactly one year and two months ago, I set three goals for 2013 on the 2 of a Kind Facebook page:
- Find a new kitchen (and home) for 2 of a Kind – We’re quickly outgrowing our current place.
- Discover new food blogs and try more challenging recipes.
- Make “2 of a Kind” a household name, by growing our Facebook following and sharing more of our goodies with friends, family and anyone with an appetite.
With the exception of making 2 of a Kind a household name, I accomplished all three. We moved from our tiny one-bedroom apartment to a more spacious single-family home in May of last year; since joining Instagram, I’ve come across so many talented cooks, bloggers and photographers and tried some of their recipes; and, of course, I continue to share my homemade treats.
So, 2014 will be the year of blogging. And with this venture comes a new look for the girl/dog duo – one that’s a bit more sophisticated, if you will.
Now it’s time to roll up our sleeves and get our hands dirty. We hope you join us for the ride!
Woohoo!! Looking forward to the blog!
Thank you so much sharing all of your recipes!
I’m a soon-to-be college student, so I’ll be looking to your blog for epic recipes to keep me from getting malnourished!
You’re a star! 🙂